Latest article
Custom or off-the-shelf software? Calculate the cost of the whole operating model.
A practical custom versus off-the-shelf framework covering 24-month cost, process fit, integrations, risk and product advantage.
Read the articlePractical articles for founders and decision makers who have to choose, build or migrate an e-commerce platform, written by the people who scope and deliver these projects.
We write about the decisions that shape an e-commerce project before the first release: which platform fits the sales process, what an integration really costs and when a custom build is not worth it.
Every article names its assumptions and sources. Where a ready-made tool is the better answer, we say so.
Latest article
A practical custom versus off-the-shelf framework covering 24-month cost, process fit, integrations, risk and product advantage.
Read the articleIn five days we test one critical path and recommend whether to buy, build or stop.